I had the privilege of working closely with Super Be, a fast-growing startup, to help them develop a stronger, more efficient team and scale their operations to new heights.

When I first joined the project, the company was facing several critical challenges:

• A significant gap between the number of daily orders received and those successfully fulfilled.
• Delays caused by delivery agents, affecting customer satisfaction.
• Slow turnaround from the marketing department, especially when launching new offers.
• Technical issues with the app and digital advertising performance.
  

The Target: Increase order output from 600 to 750+ per day, and sustain that growth.

Here’s how we tackled it:

• Operational Overhaul
  We restructured the technical infrastructure and customer tracking system, allowing for faster issue resolution and better real-time visibility into performance.
• Leveraging Customer Data
  We tapped into the existing customer base to drive referral campaigns, turning loyal users into active brand advocates.
• Team Empowerment & Training
  We focused heavily on training the team, from operations to customer service, with a special emphasis on how to handle exclusive offers and high-pressure scenarios.
• Content & Awareness
  We produced educational content that positioned Super Be not just as a service, but as a valuable part of users’ daily lives.
• Influencer Marketing & Community Engagement
  We launched a series of influencer campaigns and ensured Super Be had a presence at key events and competitions, increasing both visibility and trust.
• Investor Outreach & Market Penetration Strategy
  We initiated conversations with potential investors and worked on market penetration strategies, preparing the business for sustainable long-term growth.
  
  

Expansion Milestones:

• Successfully entered the Saudi Arabian market.
• Hit 850+ successful daily orders in Port Said alone.
• Peaked at 1,000 daily orders during holidays and special seasons.

Most importantly, we built a mature, performance-driven team capable of maintaining consistent results and confidently moving toward regional expansion.